Effective Date: September 2025

1. Introduction

Travers Data values your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website traversdata.com (“Site”).

We comply with Canada’s federal privacy law (PIPEDA) and Québec’s privacy legislation (Law 25/Bill 64).

2. Information We Collect

We may collect the following information:

  • Personal Information: Name, email address, phone number, billing/shipping address, etc., when you voluntarily provide it (e.g., contact forms, purchases).
  • Technical Information: IP address, browser type, device type, operating system, and pages visited.
  • Cookies & Tracking: We use cookies to enhance your experience, remember preferences, and analyze traffic. Categories include:
    • Essential Cookies – Required for site functionality.
    • Analytics Cookies – Track how you use the site to improve performance.
    • Preference Cookies – Remember language or display settings.
    • Advertising Cookies – Used for personalized ads and marketing.

For users in Québec, we obtain explicit consent before storing or accessing non-essential cookies, in accordance with Law 25.

3. How We Use Your Information

We use personal information for:

  • Providing and improving our services
  • Responding to inquiries and support requests
  • Sending newsletters or promotional content (with your consent)
  • Analytics and site performance improvements
  • Complying with legal obligations

4. How We Share Your Information

We do not sell your personal information. We may share information with:

  • Service providers (e.g., payment processors, cloud hosting)
  • Analytics providers (e.g., Google Analytics)
  • Legal authorities when required by law

Non-essential cookies and third-party tracking are only used if you have opted in (Québec users) or implied consent applies elsewhere.

5. Your Privacy Rights

Depending on your location, you have the following rights:

  • Access & Correction: Request access to personal information we hold about you and request corrections.
  • Withdraw Consent: You may withdraw consent for cookies or communications at any time.
  • Opt-Out of Marketing: You can unsubscribe from newsletters and promotional messages.
  • Data Deletion: Québec users can request deletion of their personal information under Law 25.

Managing Cookies:

  • You can control cookies via your browser settings.
  • For Québec users, you will see a cookie consent popup allowing you to choose categories to accept or reject.

6. Data Retention

We retain personal information only as long as necessary to provide services or as required by law.

7. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, or destruction.

8. International Transfers

If your data is processed outside Canada, we ensure it is protected in accordance with Canadian privacy laws.

9. Changes to this Privacy Policy

We may update this Privacy Policy periodically. The “Effective Date” at the top will indicate the latest version.

10. Contact Us

If you have questions about this Privacy Policy or our privacy practices, contact:

Travers Data

info@traversdata.com